University of London

Stay Central accommodation website

Taking a resourceful approach to short-term rental accommodation.

Situated in the heart of the capital, the University of London is one of the oldest, largest and most diverse universities in the UK. We were briefed to create a name, identity and website for the rental of the University’s vacant student accommodation in Bloomsbury to tourists and visiting academics during the summer months.

The project involved completely restructuring an existing website with the aim of making it far more commercial. User journeys were rethought, content rewritten and the functionality redesigned.

The website includes features such as an interactive map and the ability to search by either price, location or type of accommodation.